Streaming Media Business

This is the biggest question being asked in the Network Marketing Industry! Depending on whom you ask, you’re very likely to hear a different answer from each person you ask. So what are “Old School Strategies”?

Old school Network Marketing strategies have been taught in the Network Marketing Industry for decades! To build a profitable business, we must have someone to market our products/services, and business opportunity too. These people are known as prospects. Old School Network Marketing techniques teach us that there are two primary ways to find these prospects.

The first is referred to as making a “Warm Market List”. In this step, we make a list of everyone we’ve ever met. We are taught that most people will have a list of about 150-250 people. Because we have at least met these people somewhere before, they comprise our “Warm Market”

The second is “Daily Prospecting”. This consists of meeting new people and prospecting every place we go throughout the course of our normal day. They would consist of things like social gatherings, shopping, eating out, going to the movies, and anything else you can think of!

The question is, “Do these techniques work”? And the answer is yes they do. In fact thousands of people have used these techniques to build huge organizations and tremendous incomes. However, there are a few problems with these techniques.

? Trying to recruit people who aren’t interested can offend people.

? This can give you a bad reputation amongst family and friends.

? Some people have very small “Warm Market Lists”.

? Once you’ve gone through your “Warm Market List” you only have one option left.

? Many people are extremely uncomfortable trying to prospect total strangers.

Although these methods can work very well for some people, they don’t always produce favorable results for others. Imagine starting a traditional business with these methods being the only way to secure customers? You probably wouldn’t be very successful!

This is why business location, advertising, and having a visible physical presence, is so important in traditional business models. These things allow people who are actually interested in what you have to offer, to seek you out, as opposed to trying to find each person on your own, one by one.

Many people have found that implementing old school strategies along with more traditional business methods is far less limiting. With the technology available today, it’s much easier to leverage ones time, and find the people who are interested in what they have to offer. This is what is now being called “New School Network Marketing Strategies”.

In my opinion, although Old School Strategies are not dead, they are somewhat outdated. For this reason, the best strategy may be combining both methods!

By using both methods we are able to utilize every form of marketing and prospecting available. This will not only generate more prospects in the long run, but overall it will generate better quality prospects. This makes building a Network Marketing Business, faster, easier, and much more enjoyable!

If you want to make the most of social media marketing today, you better sign up with Facebook. According to a recent report from the Orlando Business Journal, Facebook has far outpaced its competitors in the first quarter of 2009, garnering 78 percent of US social network participants against MySpace’s 42 percent, LinkedIn’s 17 percent and Twitter’s 10 percent.

Worldwide, Facebook was reported to have 307.1 million unique visitors in May 2009 while MySpace had less than half with a mere 123.2 million unique visitors. According to Facebook, its members are sending each other one billion chat messages each day.

As early as 2008, a study done by Internet Retailer and Vovici showed that most online retailers in the US chose to use Facebook as a social media network to help boost sales. A separate study done by Rosetta among the top 100 US online retailers showed that 59% had set up a Facebook fan page. Among these retailers were Best Buy, Kohl’s, Wal-Mart and Toys “R” Us.

In order to make the most of your company’s Facebook fan page, though, you should familiarize yourself thoroughly with social media marketing as a whole, and with the way Facebook itself works in particular. It would be wholly counterproductive to make an online faux pas and earn ill will. Each social media network has its own temperament, after all, and its own set of rules and online etiquette. Members and users also have certain expectations from other members and users.

Perhaps it would be best for a company not to risk experimentation by assigning this task to a newbie. Learn from the mistake of the New York Times whose new social media editor had no extensive knowledge of Twitter before diving in. As a result, her repost meant to point other Tweeter users to an online article ended up taking them to Ebay instead. Do not make the same mistake in Facebook or you will get a lot of negative comments instead of the favorable ones you need. It would be best to leave the task of handling your company’s social media marketing efforts to the experts.

Social media marketing is one of the services offered by Web Dot Com Website Development Philippines, Inc. as a full service web site developer and a web hosting provider with domain name registration services. Web Dot Com recognizes that social media marketing, along with search engine optimization and search engine marketing, is now a necessity in the online marketplace. Having a good website with good landing pages are no longer enough.

As an expert in online applications and solutions, as well as business process outsourcing (BPO) services, Web Dot Com has been trusted by clients from the United States, the United Kingdom, Australia, Germany, the United Arab Emirates, Hong Kong, Korea, the British Virgin Islands and the Philippines for the past ten years. Indeed, many companies have proven that outsourcing web development and other business processes is profitable.

From its base in Manila, the Web Dot Com employs expert programmers and developers highly skilled in php, mysql, JavaScript and other tools and languages in order to provide low cost advanced web site development packages including advanced interactive database driven web site development, advanced portal development, heavy web based programming, web application development, content management systems, website design, graphic design and multimedia components including flash animation development, e-commerce site solutions including a shopping cart using osCommerce, website maintenance and support, and internet marketing.

Web Dot Com Website Development Philippines, Inc. is your One Stop Shop Internet and Contact Center Solutions Vendor for the Global Market. Make it your social media marketing partner, as well.

Web Dot Com Website Development Philippines, Inc.

Address:

2nd Floor, BT&T Center

#20 E. Rodriguez Jr. Ave., Libis (C-5),

Quezon City, 1110 Philippines

E-mail: info@webdc.com.ph

Telephone numbers: (632) 634-4625; (632) 635-6104

Media buying is more complex than a lot of people think at first; which is why a lot of people fail to hit the nail on the head with their media planning efforts. Effective media planning consists of several elements: finding the right media to advertise in, positioning yourself within that advertising media to reach your target market, strong negotiation skills and the ability to monitor and track results and analyze them to fine-tune your campaign.

Does media buying still sound easy? Honestly, it’s not – which is why most businesses don’t try to go it alone with their media planning efforts and go to the professionals. There are advertising agencies and consultants who provide media buying services; people who know advertising media inside and out and can get your company the placements it needs to reach the right audience at the best possible rates.

You could do ahead and try to do this all yourself, but it’s going to take up quite a bit of your time – time which could be much better spent elsewhere. It’s usually a much better idea to leave the media buying to an advertising agency that has a track record of getting results for their clientele. Choose your advertising agency wisely. An agency which does a great job with media buying and other services is a valuable partner to have. Meet with agencies and look through their portfolios until you find an agency that offers the expertise and the services your company needs.

Whether you’re trying to plan a campaign of newspaper advertising, radio advertising, online advertising or all of the above, assess the reach of each type of advertising media has in your target market. The next step in your media planning is to tailor your advertisements to the media used in the campaign. Remember, we warned you it wasn’t necessarily easy!

Advertising costs vary depending on the media you choose. Internet advertising is relatively inexpensive compared to other media, though the total cost depends on whether you’re using banner ads or pay per click (PPC)advertising and how many impressions or clicks your campaign includes and/or how often you want your ads to appear. PPC is easy to monitor, track and fine tune (and you can set the budget to ensure you don’t overspend), making it one of the easier media buying tasks, relatively speaking.

National newspaper advertising and magazine advertisements, among other consumer focused print media are more costly. Magazine and newspaper advertising are great for consumer awareness and as a branding or corporate identity vehicle and as such should be considered in your media planning.

Outdoor advertising, including billboard advertising and mobile billboards can make a big impact, but in terms of media buying is a little more challenging. In depth, longer-term demographic information will be required to get the best results out of your outdoor advertising placements.

The most challenging part of your media buying strategy is broadcast advertising. Radio advertising and television advertising are among the most expensive advertisements to produce and purchase placements for. Radio, however is becoming a more cost effective medium with local stations especially often providing very reasonable rates for packages including the costs of production and planning.

Media buying can be a puzzle; but it doesn’t have to be a conundrum for your business. Media buying is one of the things advertising agencies specialize in. Some things really are best left to the professionals – and placing media buying and planning into the hands of experts ensures more effective campaigns and lets you get back to running your business.